Booty Call Arctic Blast Anal Numbing & Cooling GelBooty Call Arctic Blast Anal Numbing and Cooling Gel from Little Genie. Active ingredient Lidocaine 5% purpose Anorectal. Directions: Cleanse affective area with mild soap and water. Gently dry by patting and blotting with tissue paper or soft cloth before application. Apply externally to the affected area up to 6 times daily. Inactive ingredients: Cellulose Gum, Citric Acid, Flavor, Glycerin, Potassium Sorbate, Purified Water, Sodium Benzoate, Sodium